SmartCookies Brand

Working on the SmartCookies brand was so incredibly fun. I started with creating the logo to fit into the SmartPak overarching brand, hand lettering for each flavor, planning/art directing the photography for the packaging, designing the packaging, and finally creating a catalog spread to present the product. I loved seeing this project start to finish and putting a lot of love into the brand. 

Cargo Collective 2017 — Frogtown, Los Angeles